WHAT: Credo Enrollment Institute (CEI) WHEN: Wednesday, November 12 – Thursday, November 13 WHERE: Hotel Indigo, Research Triangle Park, Durham, NC WHO: Senior Leaders for Enrollment and/or Marketing Credo presents... Driving Enrollment Through the Enrollment and Marketing Partnership Enrollment and marketing leaders, lock in the dates for this year's Credo Enrollment Institute: November 12 – November 13. With six high-impact sessions, this year's event will empower knowledge building and collaboration between two of the most critical campus functions: enrollment and marketing. To Register... Email your name, title, institution, billing address, and any additional attendees accompanying you to info@credohighered.com. The price for the Credo Enrollment Institute is $300 for your institution’s first attendee, and $250 for each additional attendee, inclusive of all conference sessions, breakfast and lunch on both days, and a conference reception on Wednesday.
Sessions...
- The Thriving Colleges Framework. Is your campus just surviving, or is it THRIVING? Join an insightful discussion about what THRIVING colleges are doing to improve enrollment and retention practices.
- Organizing to Tell Your Story. The most successful enrollment leaders focus on data informed decision-making. This session will utilize national research and proven research methods to develop new enrollment strategies. Gain valuable information about how to apply admitted student research, predictive modeling and other forms of enrollment research to position your team for enrollment success!
- Determining Your Story. What are the most compelling benefits of your student experience? The answer starts with defining your value proposition. This session shares key suggestions for focusing on your key markets, defining what those markets value most and describing your institution’s ability to meet student expectations through clear, differentiated and evidence-based outcomes and success stories.
- Telling Your Story. This session will share important insight regarding how your website, publications, social media communications and the campus elevator speech should be aligned to ensure that a clear and consistent message is being communicated to prospective students and other stakeholders.
- The Data Driving Your Story. The most successful enrollment leaders focus on data informed decision-making. This session will identify key metrics that can be used to reinforce your value proposition. Gain valuable information about how to apply admitted student research, predictive modeling, and other forms of enrollment research to position your team for enrollment success!
- How Does Your Campus Tell Your Story? Are you currently aligning your spaces and places with your mission and vision? Does the appearance and layout of campus provide a hospitable reception to visitors? This session will provide some real-world examples of campuses that have transformed their campus in a way to better attract and serve students.
Time Schedule Overview... Tuesday, November 11 3:00-6:00 p.m. Registration/ Check In Wednesday, November 12 8:30 a.m. – 4:15 p.m. CEI Day One Sessions 4:30 – 5:30 p.m. – CEI Reception 5:30 p.m. – Dinner (on your own) Thursday, November 13 8:30 a.m. – 3:00 p.m. CEI Day Two Sessions This conference is presented by... The Enrollment Solutions and Marketing Solutions Divisions at Credo This conference is hosted by... Hotel IndigoLocated in the Research Triangle Park area of central North Carolina, the Hotel Indigo offers conference guests upscale contemporary accommodations, comfortable meeting spaces and comprehensive amenities. The hotel is close to a number of attractions in the Raleigh-Durham area and provides free shuttles to and from the airport.