A Practical Approach to Enrollment Research: Focusing on Enough of the Right Information
July 28, 2011
We are currently on the road hosting enrollment forums that are designed for senior admission and enrollment officers. Our workshops feature case studies that equip you to:
- Focus your recruitment efforts on those inquiries most likely to enroll
- Implement best practices strategically within your communication flow
- Analyze your current travel approach to maximize your ROI
- Understand what admitted students are thinking as they consider colleges and universities and how that relates to your approach in recruitment
- Best deploy limited budget resources
View the presentations below from
read more →In the News
July 27, 2011
Leaders of Four-Year Colleges Offer Views on Enrolling Transfer Students Source: College Board A College Board report includes the perspectives of 21 higher-education leaders at 12 four-year institutions across the United States. Students Using Social Networks to Ease Transition to College Source: The Courier-Journal Here is how some freshmen are increasingly turning to social media sites to locate resources and advice for the transition to campus. Introducing First-Generation Students to College Source: The Register-Guard This article reviews the success of the University of Oregon's Oregon Young Scholars Program,
read more →In the News
July 14, 2011
As Costs of New Rule Are Felt, Colleges Rethink Online Course Offerings in Other States Source: Chronicle of Higher Education Under federal rules that take effect today, colleges will have to seek approval to operate in every state where they enrolls students, or forgo those students' federal aid. Bringing Academic Resources Closer to Home Source: Talking Stick Although community is important, graduate students say they need more academic development opportunities and separate study places. New Yorks independent colleges are making a world of difference - Opinion Piece
read more →In the News
July 6, 2011
Cars Not Welcome Here Source: Inside Higher Ed Some colleges make new efforts to discourage students from bringing vehicles to campus. Driving them away can be tough. Report Offers Primer On Cutting College Costs Source: News10; University Business Why are college costs rising so dramatically? Not because of football, fancy dorms or gourmet dining halls, says a new report from the American Enterprise Institute. The report says universities should cut costs by targeting research and unnecessary programs while increasing faculty productivity. Traditional Higher Ed Opens Doors
read more →In the News
June 27, 2011
New data on college students and overconfidence Source: USA Today By: Martha Irvine, Associated Press Jean Twenge, author of the book "Generation Me," has made a career out of finding data that she says shows that college students and others their age are more self-centered - narcissistic even - than past generations. Now she's turned up data showing that they also feel more superior about themselves than their elders did when they were young. Social Media: Targeting Your Content Source: Academic Impressions By: Daniel Fusch While many institutions
read more →In the News
June 20, 2011
Strong Leadership at Colleges Is Key as Flow of Dollars Ebbs, Moody's Analyst Says Source: Chronicle of Higher Education By: Scott Carlson John C. Nelson, director of the higher-education practice at Moody's Investor Service, asked a crowd of higher-education administrators here to remember all the times in the past that people have predicted doom for colleges. Developing Leaders in Higher Education Source: Academic Impressions One-half of higher ed administrators surveyed by Academic Impressions graded their institution's support for their development as a leader with a C,
read more →Metrics Matter
June 16, 2011
Tim Fuller, Vice President at Credo presented last week at the annual NACCAP conference in San Diego. How do you know whether your institution is investing the right amounts of resources in the admission budget and staff? How does your admission funnel compare to those of other member institutions? What are the most relevant comparisons to make for budget and funnel numbers? Most important of all, what do I do with this kind of information to bring about desired change on my campus? Last week, Tim Fuller, Vice President at Credo presented "Metrics Matter" at the annual NACCAP conference. Take a look at his presentation below, and email Tim if you have any questions or would like more information.
read more →Last week Credo Marketing Consultant Jennifer Hricik presented at the annual NACCAP conference at Point Loma Nazarene University. Browse through her presentation below to learn more about the use of social media and adult learners. Email Jennifer for more information.
read more →In the News
June 10, 2011
Thank You for the Scholarship Source: Inside Higher Ed By: Kevin Kiley Before scholarship recipients at Barton College receive money for the spring semester, the advancement office attempts something the students’ mothers have probably failed at numerous times – getting them to write thank-you notes.
read more →Concordia University Wisconsin's new environmental center (the Center for Environmental Stewardship) has been awarded LEED platinum rating. This is the highest rating that a building can achieve from the U.S. Green Building Council (USGBC). Leadership in Energy & Environmental Design (LEED) is an internationally recognized green building certification system. Congratulations to Concordia University Wisconsin for their ongoing environmental sustainability. Get the full details on their green efforts here.
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