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Institutional Strategy

Strategic Planning & Implementation

We don’t just help you build a plan, we stay with you as you implement it

At Credo, we believe the strongest college and university strategic plans are actionable, measurable, and impactful. Our strategic planning process is inclusive of your whole community, and supports you through implementation so you can get the most out of your strategic plan.

Strategic Planning With Credo


2-Year Planning Partnership

In less than a year, you will have a community-informed, future-focused plan—and a team of partners to support your campus through implementation through year two.


Scorecard & Strategy Map

Visual roadmaps are customized for your college or university to promote engagement, accountability, fundraising, and community investment.


KPI Aligned

Your plan will be aligned from large-scale priorities down to individual key performance indicators; our implementation consultants support meeting & tracking goals, as well as reporting.


Planning Culture

Many strategic plans are top-down; Credo is the opposite, ensuring your organization's stakeholders are involved at all levels, building community into the process as an ongoing outcome of your strategic plan.

Strengths-Based Strategic Planning

We co-create strategic plans with colleges & universities; inclusive, actionable strategies that wholly belong to your campus community. We believe community engagement and focusing on strengths, mission, and vision make the difference in your strategic plan.

STRATEGIC PLANNING with Credo is an adaptive, community-engaged experience that leverages institutional strengths for growth and change.

Outcomes from a Credo strategic plan include:

  • a campus-owned, Credo-supported, action-oriented plan

  • an ongoing culture of planning 

  • KPI-aligned and measurable objectives

  • capacity for strategic action 

How We Engage Key Strategic Planning Stakeholders

Leadership Engagement & Retreat

Following a leadership survey, Credo consultants facilitate a leadership retreat based on The Thriving Framework. Together we focus on creating consensus around strategic priorities that will have the greatest impact on the entire campus. 

Community Engagement

Open to faculty and staff, Credo's team facilitates a half-day with your campus, introduces the Thriving Framework, solicits input, and offers an opportunity for constituents to recommend initiatives. 

Board Engagement & Retreat

During this three-hour event, Credo delivers an overview of the nine elements of thriving institutions, talks about the Thriving Scorecard approach to planning, and collects input on the themes developed in the Leadership Retreat. 

Theme Teams & Plan Ambassadors

Community ambassadors deepen engagement and buy-in by inviting more voices and viewpoints into the process. Sessions with Credo and these team players catalyze rippling engagement throughout the broader campus community.

"Credo’s Strategic Planning process was engaging and inclusive, resulting in a new strategic plan that represents the priorities of the entire college community. We all can take ownership of the plan because we were all involved in the development of the plan."

Mary E. Harris, Ph.D. Vice Chancellor, Institutional Effectiveness & Grant Development at Austin Community College

The Board of Trustees was involved, we had faculty and staff extensively involved, we had students involved, and while the outcomes were critical, the process was just as important.

Dr. Steven R. DiSalvo President, Endicott College
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Strategic Planning Association Partnerships

We are proud to partner with these associations to advance the strategic future of higher education and benefit the students we serve.

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As a trusted partner across our sector, Credo has made its mark among Tennessee independent higher education. Several years ago, when the College needed to assess our services in financial aid and student accounts, Credo assembled a team of experts who provided excellent direction. So, Credo was top of mind when we began our search for a team to lead us through the strategic planning process.

Logan Hampton, Ed.D President at Lane College

Strategic Planning Team

Our team is our greatest resource. Each client project is connected intentionally with thoughtful professionals who utilize their combined experience in leadership, higher education strategy, and client engagement to positively impact learning communities, delivering the highest level of integrity and service. Learn more about our dedicated team here.

Meet The Rest Of The Team

Strategy Meets Student Success

Moving The Needle On Strategy


Integrated Partnerships

Student success is a key component, and an outcome, in any successful plan. Credo's Moving the Needle, or MTN, is a partnership that engages your campus community in developing and implementing inclusive student success and retention outcomes. MTN ignites a sustainable culture transformation, improves student retention and graduation rates, and increases net revenue.

Over five years, 100% of MTN partners experience continued increases in retention and graduation rates. Find out how Moving The Needle catalyzes positive student success outcomes ->