Student Success & Retention

Moving The Needle on Student Success & Retention

Moving the Needle (MTN) is a partnership that engages your campus community in developing and implementing inclusive student success and retention outcomes. MTN ignites a sustainable culture transformation, improves student retention and graduation rates, and increases net revenue.

Focused on students, partnership, and community, MTN is delivered through a revenue-share model. Over five years, 100% of MTN partners experience continued increases in retention and graduation rates.

HubSpot Video


MTN partners experienced continued increases in first-time full-time fall-to-fall retention after 5 years.


On average, percentage point increase for first-time full-time retention between the 1st and 2nd year of MTN participation.


Partner institutions had increases in first-time full-time 4-year graduation rates after completing MTN.


On average, percentage point increase for 4-year graduation rate.


Average new annual tuition revenue generated by improved retention at the 5th year of MTN for partner institutions.

"Partnering with Credo allowed us to create effective cross-institutional success initiative teams and drive very real and important change for student success on our campus. We would not have moved as quickly and comprehensively without the Credo partnership."

Suzanne Blum Malley, PH.D. Provost, Methodist University

"Our team spent a long time discerning if MTN was the right thing, but don't wait. Now is the time. We owe it to our students to truly improve their experiences and provide opportunities to thrive."

Deanne H. D'Emilio, J.D President, Gwynedd Mercy University

"Credo helped us think about integrating student success and retention into everything we do; it's not work on top. Changing the culture and seeing the faculty and staff working together was new to the institution and the Moving the Needle journey with Credo helped us get to where we are today with openness and collaboration."

Dr. Lori Werth Provost, University of Pikeville

Program Features

Five-Year Partnership

Build a student success plan (2 yrs) followed by ongoing partnership to support accountability, tech, and student success (3 yrs).

Revenue-Share Based

Credo is only compensated for our work when the needle moves from increased revenue from retained students.

Talent Development

Empowering talent at all levels through leadership excellence to own and mutually impact their success and that of their students. Learn more about MTN Talent Development.

Success Intelligence Platform

Our partner, Pharos Resources, delivers proven technology with the ability to test, measure, adjust, and adapt every MTN strategy.

Student Success Starts Here

Are you ready to radically improve student success and retention outcomes for your communities of learners?

Talk to Credo About Moving The Needle

Don’t have time to talk? Read our Frequently Asked Questions.

Download Your Moving The Needle Guide

Are you ready to radically improve student success and retention outcomes for your communities of learners?

Find out more by downloading your complimentary Moving The Needle Guide.

Download Your Moving The Needle Guide