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    Benefits of Comprehensive College and University Marketing

    When I first meet college and university leaders I’m often asked what the benefit of good marketing and branding is for a college or university. I could spend a lot of time describing all the reasons having and executing a good marketing and...

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    10 Tips for Presenting in Higher Education

    August 20 2010

    1. Why You have to lead with the why to capture the audience. If you don't lead with the why, you will slowly lose your audience's attention. Get to the point first, then provide details when you...

    You Can Look Now!

    May 13 2010

    For years now I’ve been telling clients and prospects NOT to look at our Web site as an example of the work we do.

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