Credo Blog (13)

Avoiding the Presidential Spin Cycle and the Pendulum Theory of Hiring

March 29 2017

A recent conversation with a board chair approaching the search for a new president prompted some reflection on presidential transitions. Our work with presidents, boards, higher education...

Checklist for Maximizing Fall Enrollment

March 13 2017

As the recruiting cycle reaches a frenzied pace during the spring semester, how are you preparing for fall enrollment?

Student Housing Renovation vs Reconstruction

January 18 2017

To compete in student enrollment, many colleges and universities need to evaluate whether their facilities and campus amenities are up to par. When it comes to attracting new students, residence hall...

Helping High-Risk Students Succeed

January 17 2017

College administrators and faculty want all students to thrive, but concern is greatest for those students who are most at risk to leave college before getting a degree. Such students are often...

Why Didn't They Choose Us? What Students Look For in a College

December 21 2016

For many colleges, the summer is “closing the deal” time with new students. I used to joke about the fist-sized dent in my wooden desk, created over time from the frustration following conversations...

Using Social Media as a Student Recruitment Tool

December 15 2016

The methods that university enrollment and marketing professionals use to communicate with audiences are continually changing. Gone are the days when direct mail brochures and postcards were the most...

Useful Research Tools for Strategic Enrollment Management

December 15 2016

How does your team use data strategically to plan for enrollment success?

Hardin-Simmons University: Campus Master Planning

November 8 2016

As a higher education campus grows, there are many opportunities for internal and external partnerships to leverage for success. From enrollment to retention to campus master planning, there is...

Marian University: Clearance Success with Project Day One

November 3 2016

As the Director of Business Services at Marian University, Alice Shelton's goal is to impact the bottom line and improve cash flow by getting students to pay earlier and on time.

Marian University: Moving the Retention Needle

October 19 2016

As a Franciscan institution, Marian University has a strong sense of calling – modeling courage, passion, and compassion to help all students succeed. Providing access is one thing. Improving...

University of Mary Hardin-Baylor: Campus Master Planning

October 12 2016

When the University of Mary Hardin-Baylor set a vision to become the university of choice for Christian higher education in the Southwest, they committed to a strategic plan and a campus master plan...